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Idesign Campaign : Application, Website and Branding Project

Landing page design for a dediacted app
The Landing Page : Idesign was a DIY make your own phone cover kit. I created an AIR and browser App to serve 2 purposes. One was to educate and inform the buyers how the product worked by sending a link. The other was so the 'consumer' could plan their design before commiting glue to plastic. You could also save you design and come back to it another time either from you browser or yourdesk top. My role covered the design, the graphics and the development of the application.

Below - landing page design and the app icons
Application, Website & Branding for idesign Icon / Digital Design for the desktop Sanpshot of the appliaction in action  Sanpshot of the appliaction in action

Application in action : The shot above and below show the application in action! The image below also shows some of the inner workings of the code (ActionScript 3). I designed, and developed the application using Illustrator and Animate.

The cut out images were created by a colleague - PNGs
Catalogue Cover Design For Satzuma LTD Catalogue Cover Design For Satzuma LTD
The application served to show the product in action. A try before you buy without even touching the product first.
You can download the application(AIR app)

Application, Website Design & Branding

Idesign was a product set up by Satzuma whereby the user could buy an all-in-one kit and assemble their own custom Smartphone case. The kit includes: 2 phone cases, tweezers, glue and various decoration pieces so the user could construct their unique design.

What was involved. Having a large influence in the design of the product from the start, we designed packaging, marketing material, the content for the webpage and ultimately, the application to promote the product to company buyers. The Application was a challenge, from scratch, I designed the program and built it using Flash and AS3, the UI and UX was designed and planned in Photoshop and Illustrator. Each element required various states and functions, the biggest challenge came when implementing the sharedObject so users save their cover design and come back to to at it at a later date, this was also carried over to the desktop version of the application. In addition to building the app the look and feel of icons and download page was built to carry the brand of the idesign into all stages of development.

My role in this project covered the concept of the application, the landing page, the web banners, the icons, the packaging, the coding / development and general ideas throughout. All graphic design, artwork, illustration and concepts are copyright Satzuma LTD

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